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* Advanced Certificate in Sport Event and Entertainment Management *

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Advanced Certificate in Sport Event and Entertainment Management - Event and Entertainment Operations Management

節目及娛樂營運管理

HS 29-101-03-02 (01)
Start Date:

09-01-2012   (Next intakes: 04-2012)

Course Description

To provide an understanding of the components involved in the operation of successful special events and entertainment management. Areas to be addressed will include management of event logistics, site design and construction, specific resource needs, media and publicity relationships, the role of multi media in events and risk management.

Days / Time

Monday 7:00 - 10:00 pm & 8:00 - 10:00pm

Duration

1 to 12 meeting(s)

Venue

AIA Tower Learning Centre
Fortress Tower Learning Centre

Tutor

Ms. Cherie Kwong

Medium of Instruction

English

Module Learning Outcome

Upon completion of this programme, students should be able to:

1.Describe the issues involved in the appropriate design, development and establishment of facilities for events and its customers.

2.Apply models and techniques to ensure the smooth logistical operation of an event.

3. Demonstrate an understanding of the role that multi media and emerging technology can play in enhancing the operation and effectiveness of events.

4. Understand the legal and risk management issues in events.
 

Syllabus

  • Event logistics
  • Event site design
  • Event contractors and suppliers
  • On site co-ordination
  • Risk management
  • Regulations, licensing and contracts
  • Technology and events

Entry Requirements

Have gained grade E in 2AL subjects in the HKALE and grade E in 3 subjects in HKCEE, or equivalent;
 
OR
 
Aged at least 21 years with 3 years relenvant work experience, with evidence of English proficiency such as HKCEE level 2 or equivalent.
 
Applicants may need to attend English test and/or an interview

Application Deadline

To be advised

Course Fee

HK$HK$3800 per module

For more information, please go to http://www.hkuspace.hku.hk/cht/prog/event-and-entertainment-operations-management



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