Programme descriptionThis programme introduces students to marketing-related areas including business communication, marketing communications, consumer behaviour and services marketing.Programme requirementsStudents pursuing this programme must successfully complete 30 credits from courses:
Course code(Click the coursecode for details)
For more information, please go to http://www.ouhk.edu.hk/WCM/?FUELAP_TEMPLATENAME=tcGenericPage2010&lang=eng&status=1&ITEMID=CC_PROG_INFO_39204109
