According to the study, many zipper bag business owners around the world have been forced to reorganize their cosmetic bag ranges and develop new categories, commodities and cosmetic packaging designs aimed at more Budget Constrained Customers.The pressure has been most powerful in the evolving gift wrap bag. Lesser consumer expenditure, especially in Europe, North America and United Kingdom, has increased the growth in discount stores promoting large retail food chains to expand their private label brands to meet customer zipper bag demand for better value, fight more effectively and keep hold of market share. http://www.niceindustry.co.uk/e_about.asp "Private label brands are the way supermarkets have chosen to respond to commercial pressure from discounters and consumers’ demands for better value," said Cakebread. "Companies have strived to reduce the weight of their cosmetic packaging and their carbon foot-print. In fact, green cosmetic bag and the need for cost reduction usually go together."So, food packagers have looked for latest gift wrap bag varieties and designs which offer simplicity, cost effectiveness and materials savings but without losing the advantages of convenience and green environment cred http://www.niceindustry.com